The Amazing Power of Deliberate Intent: Living the Art of Allowing

This leading-edge CD by Esther and Jerry Hicks, who present the teachings of the nonphysical entity Abraham, is about having a deliberate intent for whatever you want in life, while at the same time balancing your energy along the way. But it’s important to note that the awareness of the need to balance your energy is much more significant than goal-setting or focusing on ultimate desires. And it is from this very important distinction that this work has come forth.
As you come to understand and effectively practice the processes offered here, you will not only achieve your goals and desired outcomes more rapidly, but you’ll enjoy every single step along the path even before their manifestation. As such, you’ll find that the living of your life is an ongoing journey of joy, rather than a series of long dry spells between occasional moments of temporary satisfaction.

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The Art of Profitability

This book is focused on explaining 23 different models of profitability that different firms have followed. The author uses the realtionship between a wise mentor and an eager mentee to take the reader through the process of understanding the different models. The book is aimed at describing and giving the reader some insight into each model; it is not an in depth analysis of profitability. Given its aim, it is well written.

It is not a step by step process to apply at a business. This is a book to make a manager reflect, not follow. Each chapter is one story that describes a model; the style seems to follow the general outline of Harvard Business School cases, which, given the author's professorship there, is not so surprising.

I highly recommend it to someone looking for an entertaining read that will make one reflect. However, disregard the recommendation that you go through one chapter per week. It is too little, I think I would probably lose the book by the 3rd week. It is, instead, a book to be read in 3 days, and be referred back for ideas.

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